Twellowhood = Twitter Marketing Goldmine

Picture 1In the midst of developing a social media campaign for a client, I came across this very helpful site called Twellow, the Twitter Yellow Pages.

Twellow is great for a couple of reasons.  One, if you already know your targeted audience demographic, you can go to Twellowhood and find all of the people in that state (which is further broken down by city) that have twitter profiles.  Twellowhood provides you with their bio and the amount of followers they have.  Two, Twellow cuts the time it takes to search for your audience via Twitter in half.

Go on, you know you want to see what Twellow is all about, just click the link above.  Don’t forget to come back and let me know your thoughts.


1 Comment

Filed under marketing campaigns, Marketing tips, social media campaigns, social media tips, Target marketing, Twellow, Twitter, Twitter Tips

One response to “Twellowhood = Twitter Marketing Goldmine

  1. I find Twellow to be incredibly helpful. Not only does it help find people based on location, but it’s also a great way to find people by topical categories.

    And if you want to make it easier for other Tweeps to find you, you can register as a Twellow user and add yourself to additional categories that are relevant to your world.

    Twellow’s unfortunately garish design makes it look a bit cheesy, but in terms of functionality it’s one of the most useful Twitter tools around.

    I also find it helpful to do Twitter searches on keywords and hashtags to find Tweeps with an interest in a certain subject. I wrote a bit more about this in and related topics in: MKTG 101: Social Media Marketing is still marketing: know your audience . – @hacool

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